Housed in Indocomtech event held on October 28th until November 1st, Lenovo has just adding cell phone range in the country by launching Lenovo and Lenovo PHAB PHAB Plus, a tablet and the latest phablet from Lenovo.
Lenovo chose the millennial as the main target of Lenovo marketing PHAB and PHAB Plus. Lenovo also took Petra Sihombing as Lenovo PHAB star. This device is a combination of phone and tablet. Bringing a wide screen where Lenovo PHAB screen size of 6.8 inches, while Lenovo PHAB Plus sail 7 inches.
In marketing, Lenovo took Telkomsel for bundling these devices with TAU packs 2GB package price and costs Rp 49 thousand. Every consumer who buys Lenovo and Lenovo PHAB PHAB Plus during the event Indocomtech also entitled to 8GB of data packets for 30 days just to pay for Rp 99 thousand, but this offer is limited to the first 500 people who buy Lenovo PHAB Plus. This package can only be activated during Indocomtech event on October 28th until November 1st.
Regarding marketing, Lenovo took Blibli.com. During the promotional period which started on 29 October to 5 November, the consumers will get a special price of only IDR 3.199 million at the same 64GB capacity microSD bonus for 1000 first buyers.
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